Episode 8

full
Published on:

22nd Apr 2019

7 Ways to Serve Your Audience with Live Video

In 2015 when Periscope was the hottest and newest social media platform, I shared how podcasters and entrepreneurs could use the platform to better serve their audience.

A number of social media platforms now support live video so I thought I’d revisit this list to provide a refresher that can be used broadly, rather than specifically for one platform.

Not all of these points will apply to every podcast but I hope that you get some value from this list and try incorporating live video into your podcast outreach.

7 Ways to Serve Your Audience with Live

  1. Offer training and tutorials.
  2. Hold a question and answer session.
  3. Announce new or exclusive content or products.
  4. Give your audience a behind-the-scenes view of what you do.
  5. Ask for feedback.
  6. Offer bite-sized content that’s easier to consume than long-form articles or videos.
  7. Re-purpose previous content for new audience members.

Here’s the original video that was streamed live on Periscope.

https://youtu.be/_u0f93Aatrw

Chime in! What other ways can we use live video to serve our audience?

Share your thoughts with me on Twitter using the hashtag #str4p.

Subscribe to the podcast in Apple Podcasts, Google Podcasts or on your favorite platform.

Listen for free

Show artwork for Struggling for Purpose

About the Podcast

Struggling for Purpose
A personal audio journal of faith and folly by John Wilkerson.

About your host

Profile picture for John Wilkerson

John Wilkerson

Since I was a kid I’ve loved technology. My first computer was a Commodore VIC-20. My first gaming console was an Atari 2600. Saturday morning cartoons were my crack.

Those formative years gave me a passion for things that light up and beep. These days I tend to binge on social media and Netflix.

I’ve been married to my fantastic wife for 27 years and have 7 awesome kids, a fancy daughter-in-law, and the cutest grandsons on the planet.

My wife and I homeschooled all of our kids. Well, my wife homeschooled them and I tried to help.

Mostly I just got in the way and distracted them from their learning. That’s what dads are supposed to do, right?

Every day I struggle to follow Jesus
Struggling for Purpose is my personal audio journal of faith and folly. Most of the time it seems more like folly than faith. Sometimes I interview people I find interesting.

Join me as I struggle for purpose in my daily life.

“Dear brothers and sisters…I urge you…to join in my struggle…”
—Romans 15:30 (NLT)